Friday, February 19, 2010
The iPhone can do almost anything, so it's no surprise that there is a digital 'iPhone' business card available. I recently went to a networking event and tried it out... Here is what I found
1. Actions speak louder than words - so many of us 'say' that we are up on the 'digital sphere', but this ap. offers a wonderful way of showing it, in real time. With this ap., I didn't need to say I wanted to break into the digital side, it was implied.
Also, let's not forget that environmental awareness is one of the hottest trends to date. What a better way to show how 'trendy' you are, than to embrace this environmentally friendly card option?
2. I knew we exchanged contacts - This ap. beams your info. directly to someone's email, so you know they received it. It also saves the entered emails, so you may follow-up.
3. It made the exchange of social media less awkward - Asking to add people on twitter, LinkedIn and Facebook via your smart phone can press on the awkward line a bit. However, sending someone my digital business card created an easy, non-awkward, bridge with exchanging other social media outlets. Remember, it's always more effective to connect with others on multiple levels... the more someone knows about you and your goals, the better.
4. It was more sincere - I feel like exchanging business cards has become so 'impersonal' over the years; now a-days, it's almost like trick-or-treating. The nice thing about the business card ap., is that it required me to engage with others during contact swapping. I was able to look others in the eye, hold a good conversation and type in their emails... The more of a personal connection made, the better chance you have of being remembered.
What do you all think?